Case Study: Pure Life Experiences - High End Travel Trade Show goes Paperless Product
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Poken is “a core part of the networking experience at PURE; it ignites conversations, makes networking simple and entertaining, and creates an engaging experience for PUREists to collect useful business contacts with a simple touch.”
The stats say it all: 69’023 business cards exchanged, a 35% increase over 2011. A unique, wall-to-wall “Touch Survey”, filled in by 95% of participants, providing better voting than any other solution. More than 30% of participants updated their profile to include social networks, and the Best Networker collected 219 digital business cards.
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