Case Study: AACS - Enhanced Lead Generation at Trade Shows Product
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AACS was looking for better tracking, and enhanced visitor networking, for its trade shows. Choosing Poken's event suite to answer the challenge, 65+ exhibitor booths were equipped with Poken tags, leading to precise lead generation and unparalleled metrics.
Tags were also used to make session handouts and power point presentations available digitally to attendees. Equipped with an event mobile app powered by Poken, the "Notes" feature was used extensively by participants, allowing them to easily take notes during conference sessions.
Make sure to read the customer testimonial, below!
- PDF Case Study: AACS - Enhanced Lead Generation at an Association Event
- Testimonial: Jenn Lyles, Communications Coordinator for the American Association of Cosmetology Schools (AACS)
- PDF: Sample placard used by an exhibitor at AACS